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 Territorial attractiveness and place marketingwith MMAP

Given the increased competition between territories, attractiveness (economic, touristic, business, residential, university, cultural, hospital) has become a major issue for local government as well as for many operators of these territories, from the public and private sectors. Public transports, trade, housing, public equipments, universities, hospitals… In order to keep being competitive and attractive, territories must nowadays offer an offer adapted to their publics and their environment.

As an agency expert in territorial place marketing and attractiveness communication, MMAP is the Sennse partner on the overall of these issues.

Our know-how

Together, we propose a methodology capable of federating all the actors of a territory, public and private, pledge of success of territorial marketing approaches.
Our goal : co-construct and implement a shared, sustainable strategy, adapted to the means and ambitions of each territory.

Our services

Attractiveness diagnosis
Image balance
Strategic position
Support for change
Brand creation
Semantic charter
Attractiveness strategy
Media and off-media campaigns

Our fields of intervention

Regions, metropolis, cities attractiveness
City centre revitalization
Tourist destination
District urban renewal projects
New cities creation
Infrastructure projects

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MMAP and Sennse

a partnership in the service of attractiveness and territorial development

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